Fn+Ctrl+F8 will highlight the "status menu" icons on the right side of the menu bar. Arrows will navigate you to the Keyboard Preferences icon and the Show/Hide options. When you enter Fn+Ctrl+F8 the icon to the furthest left side of the "status menu" icons which are on the right half of the menu bar will get highlighted. Once it is selected, then use the right arrow to navigate to the one you want. Use the down arrow to open the menu and select the option you want. Note that the Option key will make different menu options available in some of the "status menus".
Of note, Fn+Ctrl+F2 will activate the menu bar's Apple icon on the left hand side. These options are available in System Preferences >> Keyboard >> Shortcuts::Keyboard:
Depending on how you have your Function keys configured, the Fn is optional.
In macOS Sierra you can also use Siri to help with this. Invoke Siri with whichever keyboard shortcut you choose from System Preferences >> Siri::Keyboard Shortcut, for example Option+Spacebar
...then say "Turn on the Keyboard Viewer"
...and voila:
Unfortunately, Siri will not close the Keyboard Viewer, nor will Command⌘+w