The Apple macOS installer doesn't read settings so people that require a scripted setup add post install scripts or a full fledged MDM to push configuration profiles. You can pick apart the vendor install and roll a combined package - createOSXinstallPkg - but 10.12.4 changes may limit the options there going forward.
In the end, your solution for this varies according to your scale and the cost to afford user interaction.
- 5 installs typically you make an image or use ssh / Apple Remote Desktop to script and push out customizations
- 50 installs you might use a tool like createOSXinstallPkg or server.app and profile manager
- 500 to 5000 installs set up an MDM like munki or jamf pro.
Organizations are successfully deploying "zero touch" solutions but that means IT doesn't have to touch the os - end users still need to initiate and handle some subset of the default graphical / interactive steps. Many like iCloud, diagnostic settings, location and Siri can be preconfigured or automated but not everything.