What is the quality of the music sold in the iTunes store? Is this quality comparable to that of a lossless file or CD?


7 Answers 7


From this article:

Music encoded as 256kbps AAC files first came to the iTunes Store in 2007 with the launch of Apple's iTunes Plus. That marked the debut of DRM-free music tracks encoded at a higher quality bitrate that Apple claims is virtually indistinguishable from the original recordings.

As of 2007 the audio files sold in the iTunes store have been encoded using the Advanced Audio Coding (AAC) codec and distributed with .m4a extensions from the iTunes store. The 256 kbps setting is an average bit rate encoding scheme, not a fixed bit rate encoding scheme. The actual sample rate is varied dynamically based on the content and time.

Is this quality comparable to that of a lossless file or CD?

This is somewhat subjective. The encoding is a lossy encoding so from a purely bit-wise perspective the content sold in the iTunes store is not 100% identical to content from a CD -- when expanded back to a .wav format to match the bits on a CD, the expanded bits from the AAC file would not match perfectly with the bits on the CD because of of the lossy encoding. However, it is said, bitrate of the encoding used on iTunes files imparts no human-perceptible loss in the audio when compared to the source CD material. This sort of stuff is harder to verify, requiring double blind tests and the opinions of hopelessly fallible human beings.

  • 2
    Thanks. So not perfect quality, but very good. Aug 10, 2014 at 20:15
  • I even can't listen music from iTunes Store because it sounds ugly relating to the lossless version. Of course, I have nice Mackie speakers connected to Roland external sound card. Don't understand Apple at all. It's very disappointing...
    – Dmitry
    May 22, 2016 at 17:03

I wouldn't say night and day. The difference may be between afternoon and dinner time. I think that I have a pretty good audio system. I use Revel Ultima Salon 2 speakers backed up by an Ayre V-5xe amp, Ayre preamp, Acoustic Research DAC8 and an Aurender N100H as a source. Other sources are a recently significantly upgraded CJ Walker turntable and an Oppo BDP 95 disc player. When I play the same piece if music at 256 and in lossless, I often find that there is a slight but palpable loss of what I think of as a sort of sheen to the music. That sheen is not filled with 'hitherto unheard notes'. It is however filled with micro nuances to existing notes. It's the realism to cymbals and drums. However, on many recordings, I'm very hard pressed to hear any difference all. If the stuff wasn't there in the first place, it's hard to hear it on playback no matter the file (at 256 and above).

The Apple product is very good. If I want to listen to something critically, I'll hunt down a hi res flac or alac file, use a good quality cd or SACD or I'll use my turntable. On the other hand, for good quality, relatively inexpensive, every day listening, Apple's product is very good. I think that despite the numbers (256), Apple does some magical things within the ACC encoding.

I concur with the view that 256 is an average. Indeed, I think that it's floor. As I said above, I use an Aurender N100H digital streamer. The Aurender app on my iPad reveals the bitrate of all songs that are playing. Frankly, a very large number of Apple's ACC files report bitrates in the high 300s.

  • Have you done any double-blind listening tests v. lossless? If so, how did the results compare? Oct 25, 2018 at 21:17

The difference in sound quality between iTunes resolution and CD resolution is night and day on a decent stereo system.

With iPod and stock earbuds less noticeable.

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    I'd be surprised if it were 'night & day' rather than perception, unless your 2 playback sources are less-than identical. I wouldn't guarantee to get it right on a random blind test & I'm a pro sound engineer with a pair of reference monitors in front of me & identical signal path for both examples.
    – Tetsujin
    Jan 5, 2015 at 18:57

There is a real difference that may be expressed depending the audio system you use:

For normal, cheap and mainstream audio products like iPods, boombox, "stereos" and "beginners hi-fi systems" there will be no difference.

While listening on expensive well-configured audio systems ... you will clearly notice the difference from sharp, precise, involving, immersive music and environment of "genuine" audio sources from the ones that are compressed, which will lack this "natural and warm" feeling.

This immersive and warm "experience" really exists, the high end equipment are purchased by people who wants to experience that feelings, mostly alone and not as a show-off articles. And it is not cheap.

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    Possible true, but this isn't as an objective answer as the accepted one.
    – JMY1000
    Feb 29, 2016 at 0:27
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    And the more they spend on that equipment, the more their confirmation bias will make them hear a "difference" whether it exists or not :)
    – calum_b
    Mar 4, 2016 at 21:39

Listening to my cousins studio monitors via a pro/am-mixer I allways gets tired, but changing to the cd on the same setup, livens me up. I must admit that I am a psyciatric patient, so my brains are preoccupied with the "rightness" of the music, and it evades me in .m4a. Presently my ISP supplies me with music in a Dolby-compression. This works very fine. Uptill that we streamed it in a .mpg-format which I could not listen to on my NAD/Bowers-Wilkins setup. I have no explanation to these fenomenae and I have not listened to .m4a on the hi-fi, but I could do so if anyone is interested.


I think there is a difference. I have been auditioning entry level high end speakers (~1300 magnepans) at a dealer and notice my phone music played through their system doesn't sound as good as their cd player. The difference is much as described by the commenter above: the iTunes file doesn't sound alive.


Yes, an uncompressed file will always sound better than a compressed file from the same master, but Apple claims to encode their itunes files from the 192K/24bit masters. That changes everything.

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