No, I'll link to some of the questions that cover this. The App Store version is sold and licensed differently than the version licensed online.
- Do I have to repurchase Apple apps through the Mac App Store to get updates there?Do I have to repurchase Apple apps through the Mac App Store to get updates there?
- Is there any reason to buy the iWork bundle instead of the apps separately from the App Store?Is there any reason to buy the iWork bundle instead of the apps separately from the App Store?
- Can I update apps that I've already purchased through the Mac App Store?Can I update apps that I've already purchased through the Mac App Store?